Hapag-Lloyd set to grow its intra-Asia network through Zim’s Gold Star Line

Hapag-Lloyd will likely use its $4.2 billion takeover of Zim Integrated Shipping Services as the springboard for a significant expansion of its intra-Asia business through Zim’s Hong Kong-headquartered affiliate Gold Star Line.

Hapag’s existing intra-Asia coverage is limited to a series of slot charters with other shipping lines. It also utilizes intra-Asia services established by its Gemini Cooperation partner Maersk, which had several regional carriers including MCC and Sealand Asia before being consolidated within Maersk.

By comparison, Gold Star has a network of 20 liner services operated by 40 owned and chartered ships totaling 100,000 TEUs serving Asia, India and South Africa. But they are also China-centric, linking ports such as Shanghai and Ningbo to specific Southeast Asia countries including Indonesia, Vietnam and Thailand while also connecting China with India, Africa and the Middle East.

There is no or very little coverage to markets such as Japan, Taiwan or within the Southeast Asia region.

The gaps in Gold Star’s extended Asia and regional coverage give Hapag-Lloyd tremendous scope to expand its Asia network to those countries either through new services or adding ports on existing Gold Star services, Dafni said Friday. He said Gold Star’s network growth was restricted partly due to parent company Zim’s trade priorities and Israeli ownership.

Alphaliner, in its newsletter this week, said Hapag-Lloyd’s takeover of Gold Star Line will help the German carrier to “enlarge its Asian footprint.”

Improved connectivity, faster transits expected

Aside from new services, Dafni said growth would probably also come from significant cost savings through the elimination of costly feeders and slot charters.

Gold Star’s extensive intra-Asia services will feed cargo into Hapag’s mainline hub-and-spoke Gemini Cooperation network with Maersk, offering Southeast Asia and regional exporters improved connectivity with more destinations and faster transit times. Similarly, import volumes via the Gemini network will increase volumes from the main Asia hubs to neighboring countries.

“Feedering will shift from being a cost for Hapag-Lloyd to becoming a profit and revenue generator as third-party cargo shifts to its Asia services,” Dafni said.

Hapag-Lloyd and Gold Star Line said it was premature to comment on what would happen to Gold Star under new ownership.

The Zim deal “includes Gold Star Line, but no decision has yet been made about what will happen to the brand. It is simply too early to talk about it,” a Hapag-Lloyd spokesperson told the Journal of Commerce.

A senior source close to Gold Star Line said it was “too early to evaluate the impact.”

“We are still learning about the deal and waiting for the relevant approvals,” the source said.

Details please refer to the JOC news.

Source: JOC

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